With a legacy spanning five decades, Multivision Plus (MVP) stands as a cornerstone of Indonesia’s film industry. The company is the largest film production and distribution house in Indonesia and SE Asia. MVP has set up Bollywood and Hollywood distribution in Philippines, Thailand, Malaysia, Singapore and Cambodia, amongst other territories, cementing its reputation as a leader in global cinematic collaborations.
“Our goal has always been to provide entertainment,” says Anita, CEO. “For more than 50 years, audiences have appreciated our work, and we aim to continue delivering compelling stories that resonate with viewers both locally and globally.”
Upcoming Projects and Global Recognition
MVP’s dedication to storytelling has earned it recognition on the international stage. One of its latest productions, “Gowok: Javanese Kamasutra”, has been selected for its world premiere at International Film Festival Rotterdam in January 2025. Gowok, itself originated in the 1400s in Java, brought by a Chinese woman named Goo Wok Niang when she arrived in Indonesia with Admiral Cheng Ho. Gradually, the Javanese people began to pronounce the tradition brought by Goo Wok Niang as Gowok.
The service of Gowok as Kamasutra (art of sex) teacher became something exclusive and could only be accessed by families from the Noble class. Not just any woman could become a Gowok, besides having a beautiful face. A Gowok was also required to have skills in teaching, especially training immature men.
Another highly anticipated release is “Pengantin Setan”, a horror, set to debut in January 2025. The story is about a woman experiencing a strained marriage with her husband, finds solace in her dreams where she frequently encounters a handsome man who turns out to be a manifestation of the Jin Dasim. Unbeknownst to her, these dreams bring misfortune to her and those around her. As the line between her dreams and reality blurs, her life takes a dark turn, and the consequences of her subconscious desires come to haunt her.
The Indonesian Film Industry: Challenges and Opportunities
According to Anita, Indonesia’s movie landscape is thriving, with a notable surge in the popularity of horror films over the past five years. MVP has capitalized on this trend while diversifying its portfolio with romantic dramas like “Hidup”, which received critical acclaim for its intense portrayal of love, betrayal, and cultural values.
Despite its successes, Anita acknowledges the challenges of film distribution in Indonesia. Limited cinema screens and competition among production houses often result in scheduling conflicts. However, MVP’s established presence and trusted reputation have helped the company navigate these obstacles.
The Future of Indonesian Cinema and the Role of Markets
MVP is participating in Indonesia’s inaugural JAFF Market, a platform designed to connect producers with distributors and international sales agents. Anita sees potential in the initiative and she adds “Indonesian cinema is experiencing a golden age, with box office records being broken and international recognition on the rise. This growth is fuelled by a thriving domestic market, with a young and tech-savvy audience driving demand for diverse content. However, challenges remain, including limited genre diversity and reliance on specific genres like horror. As the industry evolves, a balance between commercial success and artistic expression is crucial to ensure a sustainable future. Anita emphasizes the company’s commitment to clean, community-conscious content. “When we create a film, we always consider the audience and censor guidelines,” she says, ensuring their productions resonate with both domestic and international viewers.
A Legacy of Storytelling
Under the leadership of its visionary founder Mr. Raam Punjabi, MVP has become synonymous with high-quality storytelling and bold cinematic choices. With a strong pipeline of projects and a growing presence in international markets, the company is poised to further solidify its role as a trailblazer in the global film industry.
“Our mission is clear,” Anita concludes. “To entertain, to inspire, and to share Indonesia’s rich cultural heritage with the world.”
